The PGA and Sports Media Have Created a Monster

Posted on 02 September 2009 by Ted Leshinski

The world of golf, specifically the PGA TOUR, has benefited greatly by its precious gift from heaven, Tiger Woods. Television ratings, sponsorship dollars, tournament attendance, merchandise sales and overall interest and popularity in golf have skyrocketed since Woods exploded on the sports scene in 1997 with his stunning win at the Masters. There is no one single athlete [...]

This post is syndicated from Sports PR 101 | A Public Relations Sports Blog.

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