The Sacramento Kings will be showing their first game, an October 30 matchup with the Denver Nuggets, without commercials. News10, the local ABC affiliate has decided to reward the fans for their rallies and support that ultimately helped the Kings remain in Sacramento instead of moving to Seattle.
“No one was more excited than we were about the decision to keep the Kings in Sacramento,” News10 General Manager Maria Barrs said. “This is a pivotal year, and a commercial-free opening game is a great chance for fans to tune-in and rediscover why Kings basketball is so exciting and so important to this community.”
The opening broadcast will be called “Long live the Kings” and will show the Kings’ fans cheering throughout the stands instead of commercials.
“News10 has been a loyal and valuable partner for us, and we look forward to working with them again this year,” said Sacramento Kings President Chris Granger. “We are excited to offer the home opener commercial-free, and give our wonderful fans a peek into the arena experience on what is certain to be a special night.”