The World Wide Leader, ESPN, has some competition on top of the sports entertainment universe. Fox Sports launched their rebranded Fox Sports 1 network in August. Fox Sports 1 is looking to put a dent in ESPN’s strangle hold on sports entertainment on cable television, and quite possibly steal the market away.
Fox Sports wasn’t expecting to or looking to make a dent in ESPN’s control right away. They plan on using their vast wealth and resources to try to outbid ESPN on live-sports rights in the future. Fox Sports 1 is thinking long-term, not short-term. The incredible amount of money and resources they have at their disposal is why they’re considered to be a legitimate threat to ESPN. Not their current shows and formats.
Get it Bill Simmons?
So consider this infographic below as a ‘tale of the tape’ or two boxers weighing in. It basically measures up the two giants before their ultimate show down by comparing their history and resources.