Feb 28, 2013; Tampa, FL, USA; A detail of a New York Yankees logo painted on the field for a spring training game against the Toronto Blue Jays at George Steinbrenner Field. Mandatory Credit: Derick E. Hingle-USA TODAY Sports

Fox Sports buys YES Network, could re-brand as Fox Sports New York

The YES Network has officially become a part of the Fox Sports family as 21st Century FOX has announced it has purchased a majority stake in the sports network, thus making the company the majority owner of the entire network. The move doesn’t seem to be that big of a deal to sports fans, but there are some wondering if the iconic YES name will be changed now that a new owner has control of the network.

Variety was the first to report the purchase by 21st Century Fox.

While the purchase doesn’t effect the airing of Yankees or Nets games on the network, it could lead to a re-branding of the network as Fox Sports New York. 21st Century Fox currently owns stations in 22 sports regions of the country, all carrying the Fox Sports moniker or some variation of it.

This also means that YES is now a part of the same family of networks as Fox Sports 1, FX, Fox News and all the other networks that fly under the Fox flag. A re-branding of the network may happen, but at this moment it’s too early to tell whether or not this will happen.

Chances are that the YES Network will remain branded as such, only operate under the Fox flag while doing so. Still, if the name does change, it shouldn’t come as too big a surprise given the network is now under majority control of Fox and the Fox Sports brand.

Tags: Brooklyn Nets New York Yankees TV Shows

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