While the majority of the country gets ready for the March Madness festivities, it’s easy to forget how everyone got here in the first place. These teams have played a grueling regular season schedule from November on, and according to a Friday press release from ESPN, it was the most-watched regular season in history.
ESPN’s industry-leading coverage of the men’s 2013-14 college basketball regular season was the network’s most-viewed and highest-rated ever, averaging 1,454,000 viewers and a 1.0 HH US rating. It marks the third consecutive year ESPN has set a viewership record for its game telecasts, surpassing the past two seasons by 6 percent (vs. 1,370,000 viewers in 2012-13) and 7 percent (vs. 1,353,000 in 2011-12). The 1.0 average HH US rating is up 11 percent over the 0.9 HH US rating ESPN averaged for 2011-12 and 2012-13.
All things considered, this really isn’t much of a surprise. There were some amazing contests this season and some of the players involved in them made them that much more special to watch on television.
With players taking the nation by storm such as Doug McDermott, Jabari Parker, Tyler Ennis and of course, Andrew Wiggins, the college basketball phenomenon only grew in 2014.
Tags: College Basketball