The 2014 Stanley Cup Playoffs are underway and it appears that the sports word is embracing the NHL season like never before. In a press release from the NBC Sports Group, cable viewership is up 63 percent since last year.
If you think that is a great number for the NHL, viewership on the NBC Sports Live Extra app — which is in my opinion the best network streaming app available. No, I don’t get paid to say that — is up a whopping 532 percent.
Here are some additional notes from the press release:
- Viewership for NBCSN Games Up 61%; CNBC Games Up 25%
- Saturday’s Blackhawks-Blues Viewership on NBC Up 52% vs. Comparable 2013 Game
- Nearly 19 Million Minutes of Stanley Cup Playoffs Consumed on NBC Sports Live Extra through First 5 Days, Up 532%
At a time when the NHL is believed to be struggling to keep up with the big dogs in terms of viewership, it is great to see these numbers.
The Stanley Cup Playoffs have provided some incredible games so far, and we are just getting started.