The Los Angeles Clippers have unveiled a new “We Are One” slogan in the wake of the controversy surrounding owner Donald Sterling’s alleged racist remarks caught on tape. They put it on the support behind the hoop and on their website, and the fans even chanted it late in the game in the fourth quarter.
The league has embraced this slogan and even rolled out a new “We Are One” commercial using the slogan and the Clippers font. The commercial is simple, showing teammates supporting one another and picking one another up. A positive commercial.
[h/t] NY Daily Sports News
Tags: Los Angeles Clippers