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Miami Heat's quest of a three-peat sparks 'Trey by the Bay' campaign

The Miami Heat are working towards a three-peat with their stable of stars, and that has sparked a campaign that will not only give the Heat and their fan base a slogan for their run at a third-straight title but also raise awareness and money for a great cause. was started in hopes of getting a new, fresh slogan to the fans in South Beach because, “Miami needs its own mantra; its own rallying cry. Three-Peat is old and tired. The 305 deserves better. The 305 deserves a Trey by the Bay”

As mentioned above, the money raised in the campaign will be going towards a great cause and saving lives.

“We are partnering with the Nothing But Nets Foundation. Nothing But Nets is a global grassroots campaign to raise awareness and funding to fight malaria, a leading cause of death among children in Africa. Nothing But Nets allows everyone from students to CEOs, bishops to basketball players to join the fight against malaria by giving $10 to send a net and save a life,” the company states.

All you have to do is head on over to the official Trey By The Bay website and check out their store that has a number of items branded with the logo you can see above.

So be sure to root on your favorite team in style and help those in need at the same time.

Tags: Miami Heat NBA

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