Well, this is awkward.
Not even a day after Bellator founder Bjorn Rebney was relieved of his duties with the company in favor of Scott Coker, MiddleEasy has released a promo video featuring Rebney, that he planned to air on the show.
MiddleEasy writer Zeus said the following about the video:
The story behind this promo is Bjorn Rebney wanted to show the media how great of a rapport he had with his staff and fighters. In order to do this he requested a slo-motion, behind-the-shoulder camera following him during an event with pre-scripted interactions with his staff.
Apparently immediately upon completion of the promo, Rebney tried to push the promo to air on Spike TV during a Bellator broadcast, but Viacom executives totally rejected the idea.
Last week Rebney comically tweeted that he didn’t care for the UFC product any longer due to it becoming ‘watered down.’ Just a few days prior, Rebney has promoted a televised card featuring unknown fighters Luiz Philipe Lins taking on Austen Heidlage.
Coker said that he was only recently contacted by Viacom, however today during his live chat on MMA Fighting, journalist Luke Thomas, who worked for Spike TV in 2012, said there were rumblings of Rebney being ousted as far back as two years ago.