The Cleveland Browns apparently didn’t believe the NFL Network was serious about a ban on virtual signage on preseason broadcasts.
But according to Pro Football Talk, citing “a source with knowledge of the situation,” NFL Network dumped its scheduled re-air of Saturday’s preseason game between the Browns and the St. Louis Rams because the Browns ignored the new ban on virtual signage.
The Browns apparently sold large chunks of the field to advertisers, who overlaid ads onto parts of the field during the broadcast, including the entire red-zone area.
The game was scheduled to re-air at 1 p.m. Eastern on Sunday; instead, NFLN re-aired the New Orleans Saints-Indianapolis Colts game from Saturday that was aired nationally on CBS.
NFL Network is said to be attempting to acquire the Rams’ broadcast of the game in order to re-air it as scheduled at 8 p.m. Eastern on Monday and 3 p.m. Eastern on Thursday.
If the network can’t secure the Rams’ telecast, the New York Giants-New York Jets game will be re-aired on Monday night, with the Carolina Panthers-New England Patriots contest to be re-aired on Thursday afternoon.
The Rams defeated the Browns 33-14 behind two touchdown passes from Austin Davis, but lost quarterback Sam Bradford for the season with a torn ACL, the same injury that ended his 2013 season prematurely.