Vanderbilt Football tried to debut a very poor new slogan

Sep 21, 2013; Foxborough, MA, USA; A Vanderbilt Commodores helmet rests on the field during the first half against the Massachusetts Minutemen at Gillette Stadium. Mandatory Credit: Bob DeChiara-USA TODAY Sports
Sep 21, 2013; Foxborough, MA, USA; A Vanderbilt Commodores helmet rests on the field during the first half against the Massachusetts Minutemen at Gillette Stadium. Mandatory Credit: Bob DeChiara-USA TODAY Sports /
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The Vanderbilt Commodores wanted to debut a new slogan on Thursday and it was not the right choice at all

We’re at the time in summer where a lot of college football programs are choosing some new slogans to get everyone ready for the upcoming season. Some of these slogans do get you fired up for the upcoming year, while others might have you scratching your heads and wondering what the person was thinking when they came up with it.

Then…we have what Vanderbilt did on Thursday. What Vanderbilt did was a very, very poor decision, and while it might have been just an oversight, it was a big one at that.

On Thursday, just weeks from the season getting underway, they debuted this new slogan of, “We Don’t Need Permission.”

Screenshot via Deadspin
Screenshot via Deadspin /

OK, I’ll give everyone a minute here to see if they can figure out what the problem is here…

Yes, Vanderbilt is an intelligent institution, and yes, in some respects they might be tough and relentless too. However, the problem lies in that whole “We Don’t Need Permission” part.

In case some of you may have forgotten, Vanderbilt was recently the subject of a very highly-publicized rape investigation involving members of the football team. That being said, you can see where the slogan would have no chance of working in any form or fashion.

Thankfully, probably from everyone stating the obvious, the tweet has since been deleted from the account and someone might be in a wee bit of trouble.

UPDATE: Vanderbilt has issued an apology for the tweet and the way it was translated.

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