
I’ve seen the future. It blew my mind.
OK, I might have gotten a little carried away with this future talk, given that Wall-E comes out this upcoming Friday. Sue me–Wall-E is worth having a wet dream over.
Thanks to the folks at the Mouse House, Pixar and Ain’t It Cool News, I was lucky enough to see Wall-E almost two weeks before it dropped nationally as part of the first public audience to ever see the film. Going in I knew I was lucky. I had no idea how lucky I truly was until the end credits were rolling.
Wall-E is an instant classic. Think of it like this: E.T. meets 2001: A Space Odyssey by Pixar. Pixar already is a giant in the animation, scratch that, the film industry. They are the New England Patriots of Hollywood right now, only more dominate and more innovative (and they do it without spying on the competition). They are the ‘96 Bulls, except they are that good every single year. They’ve been on top for a while now. Ratatouille. The Incredibles. Finding Nemo. Monster’s Inc. Toy Story. All classics. Wall-E, however, is Pixar’s crowing achievement, and easily the studio’s most important film to date by far, if not its best as well. Trust me on this one.
Believe it or not, Wall-E is a dystopian portrayal of the future. Just because it’s not as intense as Blade Runner or Children of Men doesn’t mean it isn’t as deep. It may look like R2-D2 the Movie, but underneath it’s cuteness lies a scathing social commentary about the future of mankind. About how hopelessly lazy we’ve become. About how recklessly we treat our bodies and planet. About how the fast-food, channel-surfing, reality TV, IM mentality we possess as a society is turning us all into turnips. The thing is, there is so much humor, action, drama and, yes, even romance that I wonder if anyone will even notice Wall-E’s resounding message? Despite fewer words per minute than any major film that will be released this year, I doubt any film will say more than Wall-E. But will its message fall upon deaf ears?
I see the exact same thing going on in the sports world right now. As long as the action is enjoyable from sideline to sideline, everybody seems content to ignore the problems that could cripple the sports world in the future. The players. The organizations. The fans. The media. All of us. And I’m not talking 800 years from now, like Wall-E, or even 80. I’m talking closer to eight years from now.
Five Problems That Could Cause a Truly Dysotopian Future for Sports:
1. Money, Money, Money -
We’ll go with worst first here. I have so many effing problems when it comes to money and sports that I’m going to break it down into bulleted sub-categories…
- Advertising - Absolutely everything is sponsored by someone now. I’m getting sick of it. I don’t want my Chiefs to play in Flomax Stadium in a few years instead of Arrowhead. No, I don’t care if beer-boozing fans do piss like they have prostate issues. I’m also sick of all of these TV timeouts. I swear, I could have watched an entire season of 24 during some of the NBA playoff telecasts. No joke. What I really fear are these leagues completely selling out and allowing corporate sponsorship on jerseys. I will vomit on myself if I ever see the golden arches on the unis of my beloved Pacers. I’m bracing myself for it, though. Hell, players will probably even have sponsors attached to their names during the starting line-up announcements. “At guard…from Lower Merion High School…brought to you by Old Spice… KOBE BRYANT!”
- Owners - I have a big-time problem with any owner who sees a pro sports franchise as strictly business, and takes advantage of his customers by having no true intentions of winning. The same thing is going on in Hollywood, where they schlep together a cheap, formulaic pile of action, horror or comedy sh** with a slick trailer and say, “don’t worry, these suckers will buy tickets.” It’s more obvious in the film world, but it happens in the pro sports world, too. I honestly think that pro sports franchise ownerships screwing over fanbases should be a crime that is punishable by law. Scumbags. Buy a chain of Denny’s or go into porn. At least then people know what they’re buying is trash.
- Salary Caps - First off, a lack of a hard salary cap has just ruined MLB for a lot of us. It’s exciting to be a Royals fan on, oh, opening weekend–some years. Are things going to get any better as the rich get richer and the small-market fans get more disinterested? No. The NBA and NFL better watch it as well, as it seems many big-market and deep-pocketed teams have found ways to work around the salary cap. Overspending hasn’t always worked in those leagues, but it could. Additionally, what will happen to the caps of those leagues as the players and their agents haggle with the owners over money? What will the fallout be? Extended strikes? Inflated caps? NBA expiring contracts worth even more than they are now? Prima donna players holding out at unprecedented rates? While players and franchises alike look out for their own best interests, the fans are the ones who get screwed. I’m not so sure that the worst pro sports strike ever doesn’t loom on the horizon.
- Ticket Pricing - Short and sweet–the true fans are getting priced out. Were there any real fans other than Dyan Canon and Jack at the Staples Center during The Finals. Some games, like St. Louis Rams games, already seem like wine-and-cheese socials for the upper class. Pro sports teams need to watch it; they might be padding their wallets, but they’re punking their atmosphere.
2. Spraying Champagne and Making it Rain -
I don’t know when it became so damn cool to become reckless with money. I’m not even 30 yet, and maybe I’m still too old, but I don’t see anything cool about spraying strangers with Cristal or Dom P. or literally throwing money away by “making it rain.” This kind of gangster-rapper attitude has long plagued the NBA, but now it has become a major problem for the NFL as well. How long will it take before the NFL develops the same disconnect problem that currently distances the NBA from average sports fans?
I’m a pretty open-minded, accepting dude, and even I’ve become disgusted with the behavior by NFL players over the course of the past few years. There’s having a good time, and then there’s acting like a f***ing idiot. Chris Henry, Javon Walker, Pacman Jones and Co. should worry less about impressing people up in VIP, and more about impressing people on Sunday afternoons. The only thing Walker proved by spending 100,000-plus Gs to get his ass beat is that he’s a complete moron. The NFL could destroy its standing as America’s favorite brand of sport if it doesn’t clean itself up, and do so soon.
3. Bigger, Stronger, Faster -
Borrowing from the recent hit documentary of the same name, steroids have become a major problem in sports, and I’m not just talking baseball here. Sure, steroids wrecked baseball’s reputation. Personally, I think steroids are the reason the NFL surpassed MLB in popularity. Now, steroids are becoming a huge issue not only in the NFL, but also in MMA, one of the hottest sports going this decade. Hell, steroids have even affected the NBA. Track and field? Simply ruined. I’m not even going to go there. How long will it be before fans don’t even want to be associated with teams or athletes any more because they feel scummy rooting for a bunch of cheaters? Why do you think college sports are so popular? One word: purity.
Don’t get me wrong, I know there are still a lot of non-users out there in the pro sports world. I also understand the mentality, once dabbling in steroid usage myself in an attempt to make a college football comeback from a knee injury. I’m not judging here. But this is THE problem that could single-handedly destroy the sports world’s reputation among fans. Fans want to root for guys they can call heroes, players that can be role models for their kids. Players need to realize that no matter how great they become, there is no glory in having a permanent asterisk by their name. Who do we as fans respect more: Barry Bonds* or Ken Griffey Jr.? Roger Clemens* or Greg Maddux? Enough said.
You wonder why NASCAR and the PGA are so popular? Re-read the last two sections. Everyday people can connect with drivers and golfers. Fans are having an increasingly difficult time doing so with the athletes of MLB, the NBA and the NFL.
4. Global Gag Reflex -
This one is for the fans. The NBA is already global, and will probably even have a team in Europe 20 years from now, if not sooner. MLB is just about as global, and White players are about to become the minority in that sport. MMA and the NHL are global. Same with the PGA, boxing and soccer. Sooner or later fans are going to have to accept that it isn’t a player’s color or nationality that matters, but how he represents the colors and uniform he wears on and off the field of play.
I understand being an American, being a patriot. But what makes us the best country in the world is that we are one big melting pot of the world’s finest. That holds true for the sports world as well. All who are willing to work for it get a chance to shine. Sometimes I think we need to remember that we’re all pretty much immigrants before we bag on a Japanese pitcher or Serbian power forward. Pro sports are no longer just American, they’re global. If we don’t embrace that we are going to be the ones responsible for the disconnect between fans and pro sports. Once you learn to pronounce the “funny-sounding” name–or the announcer does, and I’m talking to you, Jeff Van Gundy–you’ll see that they’re just like us.
5. Blah Attitude About Blogs -
Sportsblogs and blogging have allowed fans to connect with the sports world in an unprecedented way. Personally, I can only see the emergence of blogs adding to the popularity of sports, especially pro sports. I understand why the MSM acts like a bunch of bitches (see Buzz Bissinger, Jason Whitlock) when it comes to blogs–blogs are threatening to that world. But why is the pro sports world so scared of taking the sportsblog plunge? By doing so they are locking fans out, when they could be hooking more on their product than ever before, free of charge.
The way I see it, the more connected or involved one becomes in something, the more they are going to invest. Time. Money. Passion. That is true with sports as well. Fans who have more information regarding their favorite team, sport or player at their fingertips earlier and more often are going to become more invested. Blogs are a quicker, more palatable, more entertaining form of journalism than traditional columns for many fans. Blogs are also a form they can get further involved with, either through comments, feeds or launching their own blog.
Now, I’m not saying that team’s shouldn’t limit which bloggers have access. The privilege of that level of access should only be granted to serious bloggers who have been vetted. That being said, not all of us are hacks. Some of us went to journalism school, or write fiction, or are screenwriters, or write copy, etc. Again, not all of us are hacks. In fact, I’m quite confident that you could put a squad of all-star bloggers together that could hang with just about any traditional journalism staff in the country. It’s time for the pro sports world to let its guard down and accept the form of blogging. The possibilities that blogs present to the pro sports world, if controlled, will only promote growth.
On the other hand, bloggers, especially newbies or novices without blogosphere cred, shouldn’t have a sense of entitlement when it comes to access. Just like anywhere else, you have to earn respect in the sportsblog world. There are some blogs, especially team blogs, that deserve to have access to the teams they cover. These blogs are the cream of the crop, and consitently outdo their MSM competitors content-wise, with both quality and quantity. On the other hand, there are twice as many blogs that don’t deserve access. These blogs are inconsistent, unprofessional and, often, flat out not good enough. Those are what I call hobby blogs.
There is a difference between a hobby blog and a professional blog, and I don’t think it is very difficult to tell the difference. Professional bloggers go to work every day and strive to have the best coverage anywhere when it comes to their focus topic. They have steady traffic and are highly regarded among peers. Hobby blogs have less posts, less traffic and are virtually unknown within the blogosphere. Now, there is nothing wrong with a hobby blog, and I think it is wonderful that any fan can find a voice with a blog nowadays. But almost all hobby blogs aren’t deserving of the kind of access typically reserved for the MSM. All of us can request access, but do your peers a favor and don’t cop an attitude if you get Dikembe Mutmboed. All bloggers need to remember that they represent a group that is constantly being poked, prodded and persecuted with each and every post. If we all keep this in mind, I honestly believe pro sports ballclubs will gradually become more and more accepted.
What to Do With Your Future -
Here’s the deal; none of us sports fans should go kill ourselves. I’m not trying to be Sarah Conner here, blabbing incoherently about robots and Armageddon. Wait a minute…anyways, we just all need to keep an eye on the future, or we’ll be telling our kids about the good ol’ days of pro sports instead of watching them together. As for Wall-E, there’s some good ol’ times that you can enjoy with or without your kids right now, this Friday.
RIP George Carlin, a comic genius who was a hero to me.
(Adam Best is the lead writer over at Arrowhead Addict, and has covered sports and entertainment for various blogs, websites and publications. The Best View is his fusion of sports and entertainment. The Summer Blockbuster Series will draw upon some of the summer’s most-anticipated films to offer unique perspectives on the sports world.)