If you wake up one Sunday morning and suddenly find yourself a race fan, join the crowd. Formula 1 has exploded in popularity over the past few years, especially among American viewers, largely due to the Netflix series F1: Drive to Survive, which fueled a surge of interest in the legendary motorsport. ESPN’s broadcasts of F1 races averaged more than 900,000 viewers through the first 15 races of 2021, an increase of 51 percent over the 2020 season. With only 20 drivers, Formula 1 offers fans the opportunity to really get to know the drivers and teams, making the action on the track much more personal. Will the king relinquish his crown? Will Ferrari regain their past glory after recent ignominy? Can young challengers including Lando Norris, George Russell, Charles Leclerc, and Pierre Gasly join Max Verstappen in his attempt to overthrow the “old guard” of Hamilton and Bottas? It’s Shakespearean drama at 200 mph.
- Ed Tankersley
Head of Contributor Success