The World Series of Fighting may be a relatively new promotion, but they are certainly making big waves in the world of mixed martial arts. This past Saturday, the promotion held their first ever event on the major NBC network with WSOF 11.
Headlining the daytime card was an intriguing lightweight title matchup between Justin Gaethje and Nick Newell. Ultimately, Gaethje was able to retain the title with a second round KO over the previously undefeated Newell.
The card also featured the WSOF debut of former UFC veteran Melvin Guillard. Melvin impressively knocked out Gesias Cavalcante in the second round with a flurry of strikes on the feet.
The event had some major competition as the World Cup was ongoing during the event, as well as the UFC 175 card that started a bit later in the day. With so much else going on, as well as it being a daytime MMA card, the numbers were not expected to be superb.
Evidently, the card not only did extremely well, it broke the WSOF’s record for most viewers:
Saturday’s WSOF action on NBC averaged 906,000 viewers – a record for a WSOF telecast.
— Danny Brener (@DannyBrener) July 9, 2014
This is sensational news for the promotion, especially considering that WSOF 10 did 365,000 viewers on NBC Sports Network, which was a record at the time.
The next WSOF card on NBC will not be going up against the World Cup, so it will be interesting to see if the numbers continue to rise. Either way, things are looking up for the promotion.