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¿Cuál es el patrimonio neto de Saúl "Canelo" Álvarez?
Por Miguel Bonilla
El mexicano Saúl "Canelo" Álvarez es una de las figuras del mundo del deporte que más dinero está ganando en la actualidad, siendo esto una respuesta a su increíble dominio en el boxeo durante la última década.
“Canelo” alcanzó los $140 millones de dólares de patrimonio neto calculado para 2020 y es el cuarto deportista mejor pagado del mundo, tan solo por detrás de las estrellas del fútbol Cristiano Ronaldo, Lionel Messi y Neymar.
#4 Canelo Alvarez
— El Big Picture del Deporte (@BigDeporte) July 29, 2019
Athlete, Boxing
2019 The World's Highest-Paid Athletes Earnings
as of 6/10/19
$94Mhttps://t.co/aKwEaEhDj8https://t.co/euIwPW5sg5
Ganancias de “Canelo” en su carrera
El pugilista mexicano ha sido realmente exitoso desde lo deportivo, logrando formar parte de varias de las peleas con mayores ganancias en la historia del boxeo. Tuvo un acuerdo con HBO que le significó poco más de $115 millones, donde se destacaron la dos peleas con Genady Golvkin ($70 millones) y su encuentro ante Amir Jahn ($25 millones).
Canelo Alvarez has signed a 5-year, 11-fight deal with DAZN worth a minimum $365 million.
— bet365 (@bet365) October 17, 2018
It's the richest athlete contract in sports history.
? pic.twitter.com/dd5qZLseD6
En noviembre de 2018, el mexicano firmó un impresionante acuerdo con el gigante de los deportes por subscripción DAZN, que le significará $365 millones de dólares a lo largo de cinco años y comprende un total de 11 peleas. Hasta el momento ha disputado tres de los encuentros del pacto.
Ganancias de “Canelo” en patrocinios y publicidad
Álvarez como toda una estrella del deporte cuenta con múltiples acuerdos con grandes marcas a nivel mundial. Su acuerdo con la marca de implementos deportivos Under Armour inició en 2012 y desde entonces ha usado todo tipo de prendas y accesorios propios de dicha línea. Similar sucede con Everlast, que ha brindado los guantes oficiales para sus peleas desde 2014.
Sylvester Stallone and Canelo Alvarez trade verbal jabs in Tecate’s latest “Born Bold” campaign https://t.co/LL9Y8kl9Sx #HispanicPR pic.twitter.com/Qd9bxkJoGZ
— Hispanicize (@Hispanicize) April 21, 2017
En 2016 se convirtió en la cara de la popular cerveza mexicana Tecate, y otro de sus patrocinios más famosos es la empresa de cognac Hennessy, desde 2017.
Negocios de “Canelo” Álvarez
“Canelo” es uno los promotores más importantes de Golden Boy Productions y trabaja junto a Óscar de la Hoya desde 2010 en dicho rol.
La lujosa mansión que fuera de Saúl “Canelo” Álvarez en San Diego, California | La Opinión https://t.co/KxxqbNnTTv pic.twitter.com/o5UsEsEDDn
— La Opinión (@LaOpinionLA) December 25, 2019
También se ha mantenido activo en el mundo de la finca raíz, ya que además de una impresionante propiedad en San Diego que vendió por $6 millones de dólares en 2015, cuenta con múltiples casas y complejos a lo largo de Estados Unidos
El mexicano continuará viendo cómo crecen sus ganancias con el paso de los años, ya que no hay dudas de que actualmente es el boxeador que todos quieren enfrentar.