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NFL llega a un acuerdo de promoción y transmisión con Twitter
Por Miguel Bonilla
La NFL es una de las ligas deportivas que más dinero genera anualmente y una de las claves para ello es la serie de acuerdos comerciales que tienen con cientos de marcas. Un nuevo reporte reveló que la liga extendió su acuerdo con Twitter, dándole más fuerza a su presencia en las redes sociales.
NFL, Twitter Expand Partnership to Include 20-Plus Twitter Spaces Live-Audio Chats Next Season https://t.co/TPGJczxIS9
— Variety (@Variety) July 8, 2021
El acuerdo trata específicamente del formato de Twitter Spaces, una plataforma de interacción comunitaria con la que se pueden realizar transmisiones en vivo. La NFL contará con 20 o más de estos espacios a lo largo de la temporada, brindando una opción de entretenimiento adicional a los fanáticos.
La idea es que en cada una de sus transmisiones la NFL promocione eventos propios de la liga como el Super Bowl, el Pro Bowl y el Draft de la NFL. Para ello contarán con varias de las grandes estrellas de la liga y tomas exclusivas que no se verán en televisión, reveló ESPN.