Cam Newton dances for charity in new Drakkar Essence ad (Video)

Carolina Panthers quarterback Cam Newton is known for having an outgoing personality. During training camp, he is often seen hanging around fans and doing what he can to bring smiles to the face of kids who show up to watch him on the field.

Now, Newton is at it again with a new ad campaign for the fragrance Drakkar Essence.

Newton is starring in a social campaign for the brand and in one of the first videos we get a chance to see some of his sweet dance moves off of the field. 

Check out the video that appeared on Instagram:

While the video is entertaining, the campaign is for a great cause.

For every social post using the hashtag #showyourpower, Drakkar Essence will donate $1 to the Cam Newton Foundation, which provides resources to underserved children and communities.

You can check out more about the campaign in the video below: