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HARMAN to make sweet NBA headphones, speakers (Photo)

By Cameron La Fontaine

p Apr 29, 2014; New York, NY, USA; NBA commissioner Adam Silver addresses the media regarding the investigation involving Los Angeles Clippers owner Donald Sterling (not pictured) at New York Hilton Midtown. Mandatory Credit: Andy Marlin-USA TODAY Sports
p Apr 29, 2014; New York, NY, USA; NBA commissioner Adam Silver addresses the media regarding the investigation involving Los Angeles Clippers owner Donald Sterling (not pictured) at New York Hilton Midtown. Mandatory Credit: Andy Marlin-USA TODAY Sports /
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NBA Commisioner Adam Silver and HARMAN International Chairman, President and CEO Dinesh Paliwal announced this afternoon at the HARMAN Flagship Store on Madison Avenue in New York City that would make HARMAN the official headphone, speaker, and audio partner of the NBA, WNBA, NBA D-League, and USA Basketball.

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This unprecedented partnership is the NBA’s first ever marketing partner in these categories and HARMAN’s first partnership with a professional sports league.

"“As a global leader known for creating and developing the best audio products on the market, we are honored to welcome HARMAN to the NBA family,” Silver said in a release. “This groundbreaking partnership showcases the intersection of technology and entertainment, and provides our tech-savvy fans with another way to further connect with their favorite team and players.”"

Paliwal also talked of his excitement for the deal.

"“HARMAN is extremely proud to become the first official audio partner of the NBA and excited to elevate the NBA basketball experience for fans around the world wherever they enjoy the sounds of the game — at the arena, in their homes, in their cars, or on the go,” said Paliwal. “Recognizing the convergence of music, sports, technology and entertainment, the NBA and HARMAN are ideal partners to develop powerful marketing programs and exciting co-branded audio products that will engage and inspire a new generation of fans.”"

HARMAN will be active at the NBA Global Games Rio 2014 and it will also host many events between the NBA and fans in the coming years. 

Darren Rovell tweeted out an awesome picture of what the future headphones and speakers will look like.

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