The J-Tea is the official cocktail of the Justin Timberlake halftime show
Super Bowl 52 really went and gave Justin Timberlake his own halftime cocktail.
For what may be the first time ever, the Super Bowl has gone and rolled out an official cocktail for the halftime performer. To best enjoy, or perhaps get through — depending on your personal music tastes and opinions — Justin Timberlake’s halftime show.
The beverage is called the J-Tea and features Old Camp Peach Pecan Whiskey, black tea and simple syrup. Which truthfully sounds pretty amazing. If you’re at the Super Bowl, you can enjoy this official halftime cocktail in (maybe, but probably not) a mason jar for the cool price of $35. Lest you think that there’s an upcharge for the J-Tea, rest assured (??) that $35 is the market rate for a drink at the game.
CBS editorial director Eric Kay, who tweeted out a photo of the drink option, speculated that this was the first time a halftime performer received their own drink. Typically, the right to inspire $35 sugary drinks of questionable alcohol content was reserved for the teams. (This year you can support the Eagles with Midnight Green Punch or the Patriots with The Wicked Red. So many options!)
Don’t think I’ve ever seen a drink for the halftime performer #JustinTimberlake #SuperBowl2018 pic.twitter.com/dLveT6SdfD
— Eric Kay (@ekaycbs) February 4, 2018
Timberlake’s (return to the) halftime show has produced on a pretty consistent run of headlines, not all of them great. There is ongoing anger about his lack of apology to Janet Jackson for the infamous “wardrobe malfunction.” He rubbed people the wrong way when it was suggested there would be a Prince hologram, which has since been scrapped. (Prince historically did not like Timberlake. Timberlake historically did not like holograms.) A lot of other people just wanted a *NSYNC reunion show instead. He’s also been taking heat for his comments regarding Time’s Up at various January award shows and, perhaps most damning as it relates to the halftime show itself, his new album Man in the Woods is getting slammed.
Next: Best Super Bowl quarterback performances of all time
Frankly, it’s hard to see Justin Timberlake’s halftime show being well-received.
Someone get JT a J-Tea.