The ticket prices for Super Bowl XLIX are being recorded as the highest in history.
Obviously, if you’re planning to shell out for Super Bowl tickets, you expect to spend quite a bit of money. However, for Super Bowl XLIX, ticket buyers spent a bit more than usual.
Ticket prices for Super Bowl XLIX between the New England Patriots and the Seattle Seahawks have been recorded as the highest in Super Bowl history.
The two major ticket sites, StubHub and NFL Ticket Exchange, both saw ticket prices for the big game spike to record highs. On StubHub, the average ticket price for a single ticket was $4,600. On NFL Ticket Exchange, the average ticket price was $4,131. So, you’re already spending almost $5,000 just for a ticket to get into the game, then you have to pay for a plane ticket (unless you live near Glendale, Arizona), hotel room, food, etc.
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If you were expecting those average prices to be a even higher, that’s because most of the tickets sold before the tickets started to spike on Wednesday. By Thursday, the cheapest ticket you could find was for $4,500. By Saturday, the cheapest ticket you could find was no less than $7,000.
The reason for the sudden spike was, as what happens every Super Bowl, is that brokers sell Super Bowl tickets that they don’t physically have yet. They would wait for the price to drop so that they could make the largest profit margin on their tickets. However, this year, that never happened. So, brokers had to act fast to make money off the tickets, which resulted in the drastic spike in prices. Some brokers, however, were forced to admit that they did not have the tickets and back out of the sale.
StubHub spent their own money to ensure that all dropped orders were fulfilled and that anyone that purchased a ticket through StubHub made it to the game. NFL Ticket Exchange also made sure that everyone who purchased a ticket on their site had a ticket for the game.
Buyers who used other sites weren’t as lucky. Buyers who used Vivid Seats were given a 200 percent refund if the seller backed out. However, that refund wasn’t able to buy them another ticket into the game, since the prices never dropped. Other sites even had buyers sign an agreement before purchase that the site was not liable and that they can not be sued.
Red flag much?
The actual face value of this years tickets ranged from $800 to $1,900. Needless to say, if you planned to attend this year’s Super Bowl, you need to either have some very deep pockets, have an in somewhere, or most likely saved up for an entire year before or longer.
H/T to ESPN NFL for the information.
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