Ranking the new NBA hashtags

Tier 4: F for effort

25. #Pelicans

24. #Let’sGoMagic

23. #DetroitBasketball

22.#GoSpursGo

21. #Knicks

20. #GoPacers

19.#Celtics

Boston, Indiana and New York headline this tier thanks to having emojis that aren’t just their team logos. Boston chose to use Lucky the Leprechaun, their mascot, as their emoji. Having Lucky available as an emoji is a wonderful thing. If Boston had put any effort at all into thinking up a more creative hashtag, they would certainly be ranked higher.

Indiana’s emoji is also interesting. It’s the number 50 written in blue, with an orange basketball hollowing out the middle of the zero. The reason for this is that Indiana is celebrating its 50th season this year. They get points for a good emoji, but “#GoPacers” won’t get them out of the hashtag basement.

I’m honestly not sure what the Knicks emoji is. I’ll have to get out my magnifying glass and do a more thorough investigation. What I do know is that it’s different than their usual logo, and for that they deserve some credit. Like Boston and Indiana, though, their hashtag is sadly lacking.

As for the rest, there is very little that can be said in their defense. Uncreative hashtags and simple team logos just aren’t going to cut it. Shameful, really.