MLB might’ve tipped their hand at the Cleveland baseball team’s new team name, via the U.S. Patent and Trademark office.
A New York Times report late Sunday revealed that the “Cleveland Indians” moniker would be no more. That was confirmed on Monday afternoon by team owner Paul Dolan, who said that the organization would part ways with the team name after 105 years following discussions with Native American groups. However, the change won’t take place until after the 2021 season at the earliest.
Some names that have been floated around are the Cleveland Spiders and the Rockers. However, the MLB might’ve tipped their hand on the team’s newest nickname. That name is the “Cleveland Citizens,” which appears to be registered by the league in the U.S. Patent and Trademark Office.
not sure how much to read into this if at all, but "Cleveland Citizens" appears to be a trademark registered by MLB under the US Patent & Trademark Office (h/t @matt07555207) https://t.co/1vrGXk7e2T
— Ben Nicholson-Smith (@bnicholsonsmith) December 14, 2020
Cleveland Citizens
— Justin L. (@JL_Baseball) December 14, 2020
Baseball club filing on August 17, 2020https://t.co/k2IYxL44yO pic.twitter.com/ONWzEi15Qm
Greendale Human Beings https://t.co/nBOrFMaKSU
— Mark Powell (@mp2_pgh) December 14, 2020
Citizens a potential name for the Cleveland baseball team
When looking at the name, the trademark was filed on Aug. 17, 2020. While the league appears to have filed the trademark, that doesn’t necessarily mean that it will ultimately be the new name. Rather, it would be more of a move to prevent someone else from filling out an application at the U.S. Patent and Trademark Office, so the league won’t have to negotiate a deal.
Momentum for Cleveland changing their name arrived after the Washington Football Team distanced themselves from their former insensitive moniker back in July. The Football Team name was initially used as a placeholder, but team president Jason Wright told ESPN that it was in the running to become the permanent name.
On Opening Day for the 2020 season, the Cleveland baseball team wore their navy blue road jerseys which had the city name on the front to support the name change.
Creating a new name for a sports team does take time, because they have to file trademarks for the name and the logo. It’s a lengthy process, but Dolan confirmed that they’re heading in the right direction and moving on from their previous moniker.