Rather than stick with Heinz Field, the Steelers signed away the naming rights to their stadium to an insurance company from Michigan.
Acrisure it is. While there is a vague Pittsburgh connection thanks to Steelers minority shareholder Thomas Tull, it’s not much. Acrisure bought Pittsburgh-based company Tulco (artificial intelligence) in 2020.
Still, it doesn’t quite roll off the tongue like Heinz Field, and the brand isn’t as uniquely tied to the city.
While the dream is now over, Pittsburgh fans can dream of a day where their beloved Steelers play in a stadium they once again identify with.
Steelers stadium name options: UPMC Field
This one’s easy.
The local medical giant is associated with the University of Pittsburgh, whose football team Heinz Field also hosted. The Burgh is becoming a medical beacon right before our very eyes.
I wanted UPMC Stadium/Field https://t.co/9xmQBmf4PF
— SteelCity Bayern (@PitMiaSanMia90) July 11, 2022
I think @FSBigBob has the best name here from back in 2019...
— Mikey (@fsmikey) July 11, 2022
UPMC Rooney Field
Pays tribute to the Rooneys.
Big, local corporation with lots of money.
Seems to be a nice name. https://t.co/LTloNcRrZU
Everyone who told me "UPMC Field" would be a terrible name punching air right now.
— Alex Kozora (@Alex_Kozora) July 11, 2022
Acrisure Stadium is way worse.
If UPMC had pitched 'UPMC at Rooney Field' for $10 million less, do the Steelers take it?
— Kenny (@southhillskenny) July 11, 2022
Instead, we get to hear Yinzers say Acrisure for the next decade.
Steelers stadium name options: Giant Eagle Field
On the random year the Eagles visit Pittsburgh, sure this would be a little weird. But Giant Eagle is a rather large business and THE biggest grocery store in Western Pennsylvania and beyond. They could’ve afforded the naming rights, and thus become an even more iconic brand. Instead, we get to look forward to insurance. Yay.
Giant Eagle Stadium.
— Anthony (@Estoy_Thoy) July 11, 2022
https://twitter.com/brandon_eyles/status/1546477699694313476
Giant Eagle Stadium and the ketchup bottles are replaced with two giant islays chipped ham sammies https://t.co/IBn3jci3Xc
— Morgan (@mport25) July 11, 2022
https://twitter.com/MaximilliannoTV/status/1546327279508361217
Steelers stadium name options: Dicks Field
All jokes aside (and there would be many, I assure you), Dicks is an international sporting brand and well-known across the country. Its headquarters, surprisingly enough, are in Coraopolis, PA, which is in Allegheny County.
This was always the most likely option, until it wasn’t. Evidently an insurance company can foot the bill, instead.