According to Zach Lowe of Grantland, the NBA will soon be announcing the release of clickable box scores on NBA.com.
In other words, if a fan reviews the box score of any game on the league’s website, they’ll be able to click on the number of field goals attempted (or made, for that matter) for any player from the game and be taken to, apparently, a video montage or series of videos of those shots.
It’s a pretty neat feature that’s already been a part of MySynergy, Synergy Sports Technology’s fan-friendly iteration that has been available on NBA.com for a few seasons now. But adding this free tool to the already fantastic nba.com/stats that was rolled out last season, providing shot charts and additional in-depth stats that were previously unavailable to casual fans at no cost.
Great move for the NBA to do this. Let’s see if the other major sports figure out how to be as fan-friendly as the NBA has been of late with their content. (Are you listening, Major League Baseball?)