The Charlotte Bobcats are turning into the Charlotte Hornets, returning to their original mascot. They’re also getting some slick new merchandise from the Jordan brand courtesy of their relationship with Michael Jordan.
JUST IN! Jordan Brand #CharlotteHornets tees! pic.twitter.com/WJwbrAGAKi
— Charlotte Hornets (@hornets) January 17, 2014
ESPN’s Darren Rovell gave a sneak peak at some of the shirts today:
FIRST LOOK: New Charlotte Hornets Jordan brand shirt hitting @bobcats team store tomorrow pic.twitter.com/Qu4n11UPEv
— Darren Rovell (@darrenrovell) January 17, 2014
White Jordan Hornets T being sold @bobcats team store starting tomorrow pic.twitter.com/bEgpvlm3JQ
— Darren Rovell (@darrenrovell) January 17, 2014
They had previously revealed new gear with the logo, but it isn’t from the Jordan brand.
NEW #CHARLOTTEHORNETS MERCH AVAILABLE 1/18! 3PM ONLINE OR 6:30PM AT THE TEAM STORE AT @TWCArena pic.twitter.com/SQL81vUzsq
— Charlotte Hornets (@hornets) January 15, 2014
Brand new #CharlotteHornets gear just arrived into our warehouse! pic.twitter.com/0DLXP4Aeab
— Charlotte Hornets (@hornets) January 15, 2014
If you’re curious about how Nike and Jordan brands can make NBA items, Rovell explains.
To be clear, Nike/Jordan can make NBA items to sell at retail, just can’t sell anything that looks like on-court gear
— Darren Rovell (@darrenrovell) January 17, 2014