Rappers want to be ballplayers. Ballplayers want to be rappers. It’s been that way since the dawn of time and many have attempted the jump without success (Kobe Bryant, Allen Iverson) while a few (Shaquille O’Neal, Joe Smith) have achieved some moderate success in the rap game.
That’s the hope of Portland Trail Blazers guard Damian Lillard who is working on releasing a mixtape in the coming months and will hopefully be releasing an album down the road.
“If my profile continues to increase, I think I can go platinum with my music,” Lillard told CSNNW.com. “Not to knock anybody else who has done it, but I can actually rap. I have a story to tell. It’s not going to just be about basketball. I have more content than that. With the way I know I can get down, and the producers that I’ll align myself with, there’s no reason not to think I couldn’t go platinum. Shaq proved it’s possible.”
Those are some pretty lofty goals for Lillard as a platinum album is difficult enough, let alone in the current market filled with iTunes and Google Music that promote singles more than whole albums.
That said, outside of Joe Smith (who has proven to be a fine rapper), Lillard does sound to be at least listenable.
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