Portland Trail Blazers PG Damian Lillard’s rap lyrics get custom shoes

Portland Trail Blazers point guard Damian Lillard is releasing his own rap album, and it seems he’s decided he wants his shoes to carry him to rap success. What other explanation could there be for a pair of custom Crazy 1 kicks?

Lillard, who has been posting 15-second rap videos on his Instagram account with the hashtag #4barfriday, wants his NBA success and his musical venture to go hand in hand.

“If my profile continues to increase, I think I can go platinum with my music,” Lillard told CSNNW.com. “Not to knock anybody else who has done it, but I can actually rap. I have a story to tell. It’s not going to just be about basketball. I have more content than that. With the way I know I can get down, and the producers that I’ll align myself with, there’s no reason not to think I couldn’t go platinum.”

So, hence…the shoes:  [Source: Instagram.com/damianlillard]

But if you shoe collectors and musical memorabilia hoarders think you’ll be able to get a pair, you’d better check yourself at the door. Lillard isn’t playin’ that.

That’s show business, folks..and that’s a rap for this one.