TaylorMade SLDR S Driver adds distance and style to the bag

"We obsess about making golfers better. -Sean Toulon, Executive Vice President, TaylorMade Product Creation"

The SLDR driver and “Loft Up” campaign have helped golfers better their scores through longer and straighter drives.  TaylorMade’s new SLDR S driver will continue to produce gains in the distance department, and further the recent trend of lofting up.

Why loft up?  The SLDR S driver has a low forward center of gravity (CG), which reduces spin and allows for a higher lofted club to increase the launch angle.  With less spin and a higher launch angle, the ball travels a longer distance.  Many PGA Tour players have caught on, 14 Tour pros used a 12-degree driver at the RBC Heritage, and John Senden and J.B. Holmes have both won with a 12-degree driver this season.

The SLDR S will be offered in 10, 12, 14, and 16 degree lofts beginning May 16th.  There is a sliding weight for shot shape adjustment, but there is no loft adjustment feature on the club because the shaft is bonded.  The satin silver crown and black button-back promotes confidence at address, and adds style to your bag.

“Distance for all” is the slogan for the SLDR S line of metal woods, and TaylorMade delivers on its promise.  At the product unveiling, I smoked my first drive over the fence on the driving range (as proven by the ball mark on the clubface in the picture below).  On the course, I used the firm conditions at the Omni La Costa Legends Course in Carlsbad, CA to my advantage by hitting a couple towering, straight drives that didn’t stop until the 300-yard mark.  The SLDR S has some serious pop, and I recommend testing the multiple loft options to see which one gives you the best launch conditions (i.e. increased launch angle and decreased spin rate).

Sweet spot found:

Satin silver crown and black button-back:

Information sheet (click to enlarge):