2. Makes two bowl games have bigger stakes
For years, the BCS featured a select number of bowl games that are considered the “top” ones: Rose, Sugar, Orange and Fiesta. The Peach and Cotton Bowls have since received greater notoriety as part of the College Football Playoff.
Before the CFP era, these top bowl games that took place before the National Championship game were important. There were no real stakes tied to these matchups, though, despite the press they would receive. Sure, the Pac-12 and Big Ten teams in the Rose Bowl going head-to-head makes for an exciting game, but players may just check out because it’s not the National Championship. This is especially if they came a mere one or two spots from away from the top two of the BCS.
With two of these bowl games getting used as a playoff game every year, it only makes the importance of these usually hyped matchups rise. Instead of Washington and Alabama just showing up to play each other and being done for the year, they’re playing with something on the line, so that not only makes the players care more, but fans will also tune in. This even helps advertisements as more eyes will be on the playoff games than your standard bowl.