Check out Dale Earnhardt Jr.’s DEW-S-A paint scheme for Kansas
By Nick Tylwalk
Dale Earnhardt Jr. will be combining a longtime sponsor and patriotism in his ride for the Go Bowling 400.
It’s hard to imagine the NASCAR Cup Series without Dale Earnhardt Jr., but that’s exactly what fans will experience starting next year. In the meantime, though, Junior is focused on finishing the 2017 season strong and having some fun with his longtime sponsors along the way.
One of those sponsors is Mountain Dew, which always pops up on Earnhardt’s No. 88 Hendrick Motorsports Chevrolet sometime during any NASCAR campaign. Kansas Speedway will be one of those stops this weekend, but it’s a whole new Dew aboard.
Specifically, it’s the new DEW-S-A flavor, which combines the red (Code Red), white (White Out) and blue flavors of Dew to make one all-American blend. See why Earnhardt calls it the most patriotic drink ever in the video below while also correcting the faux shopping channel host’s pronunciation and general misunderstanding of the product.
And yes, you can actually call that number to order DEW-S-A if you want: 1-877-DEWSA-88.
On a more serious note, the Hendrick Motorsports team also has a video showing off just how the No. 88 got the DEW-S-A paint scheme it will be sporting on Saturday night at Kansas Speedway. it’s always interesting to see all the steps necessary for NASCAR cars to look their best and how much of the work is done by hand.
This won’t be Earnhardt Jr.’s final trip to Kansas Speedway in a Cup Series car since there’s a fall race during the playoffs at the track as well. But it might be the last time Junior mixes America and Mountain Dew in exactly this fashion.
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Be sure to cheer Earnhardt on during the Go Bowling 400 Saturday night beginning at 7:30 p.m. on Fox Sports 1, and look for DEW-S-A all summer long wherever you buy your soft drinks.