LaMelo Ball, Lonzoās youngest brother, is just your average 16-year-old high school kid driving around in a brand new Lamborghini while wearing his very own signature sneaker.
LaMelo Ball, aĀ 6ā3 high school point guard about to enter his junior year recently celebrated his 16th birthdayĀ so, naturally ā as the youngest son of the first family of self-promotion ā he was gifted a black Lamborghini by his big baller dad, LaVar.
As one might expect, it didnāt stop there because LaMelo just became the youngest basketball player ever to get his very own signature shoe.
In an exclusive with SLAMĀ on Thursday, the Balls officially announced a pre-order for the $395 Melo Ball 1 (aka the MB1) in a perfectly over the top way for a laughably over the top sneaker.
A basket of cherries and a ridiculous video with older brother Lonzo dropping bars in the background? You bet your sweet ass thatās what they did.
This entire charade serves as the perfect ācherryā on top for what has been an active summer for young LaMelo,Ā who dropped a live N-bombĀ āĀ twiceĀ ā on WWEās Monday Night Raw in late June.
The basket of cherries is easily my favorite thing about the big announcement.
So for that, I am exceedingly grateful to the Ball family.
Now, for the video.
I think youāll enjoy the ceremonial eating of the cherry in the first seven seconds.
Gotta give credit where credit is due: Lonzo isnāt all that bad at rapping.
However, I did find the side by side driving from LaMelo and LonzoĀ at the end to be highly irresponsibleĀ and frankly, dangerous.
To the surprise of no one, the MB1s are being received very well so far on social media.
In regard to how this might affect LaMeloās NCAA eligibility, hereās an appropriately carefree comment from the BBB spokesman:
LaVar is just taunting everyone at this point. The man is officially a seasoned puppeteer.
Next: VIDEO: Watch the trailer for the LaVar Ball reality show
But can the NCAA really do anything? Itās his familyās company. This isnāt like LaMelo signed with Nike or adidas. Then again, the NCAA probably has restrictions on the number of pillows that scholarship athletes can have in their dorm rooms.
So if it ends up being a year or two overseas to the tune of $5 million or so, and then straight to the pros, thatāll suffice.
Though if it turns out LaMelo canāt make it to the NBA, heāll just play overseas for good.
Whatever. Regardless of what happens, an inevitable LaVar Ball-NCAA showdown is a lock to entertain the masses for weeks on end.
Trust that.