30 most iconic logos in sports

TAMPA, FL - FEBRUARY 23: A general view of George M. Steinbrenner Field as players and coaches from the Detroit Tigers and the New York Yankees line-up during the National Anthem prior to the Spring Training game at George M. Steinbrenner Field on February 23, 2018 in Tampa, Florida. The Yankees defeated the Tigers 3-1. (Photo by Mark Cunningham/MLB Photos via Getty Images)
TAMPA, FL - FEBRUARY 23: A general view of George M. Steinbrenner Field as players and coaches from the Detroit Tigers and the New York Yankees line-up during the National Anthem prior to the Spring Training game at George M. Steinbrenner Field on February 23, 2018 in Tampa, Florida. The Yankees defeated the Tigers 3-1. (Photo by Mark Cunningham/MLB Photos via Getty Images) /
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Boston Celtics
BOSTON – JUNE 10: A detail of the Boston Celtics logo as the Celtics get set to play against the Los Angeles Lakers during Game Four of the 2010 NBA Finals on June 10, 2010 at TD Garden in Boston, Massachusetts. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and/or using this Photograph, user is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Jim Rogash/Getty Images) /

Boston Celtics

Perhaps the most famous logo in the NBA. The Celtics logo started out simplistic. It was just a green circle with a shamrock and the word CELTICS. It looked straight out of a Schoolhouse Rock cartoon. Red Auerbach’s brother, Zang, designed the leprechaun logo that looked more like a court jester.

It’s good that Red was one of the best coaches in NBA history because his brother did him no favors with the logo he designed. Into the ’70s, the Celtics added a red basketball because they really loved Red Auerbach.

Finally, they settled on the logo you currently see, only adding a splash of color in the ’80s.

The worst thing about the Celtics logo is the smugness of the leprechaun. Look at him. Spinning the basketball on one finger like he’s LeBron James against the Raptors. Holding a shillelagh that he definitely doesn’t need. Smoking a pipe that’s probably filled with ground clover. Winking because he’s hiding a pot of gold somewhere. Or winking because the Celtics have more championships than any other team. Maybe winking because Brad Stevens is their head coach and not yours. I don’t know. He has a lot of reasons to be winking. That’s what makes him insufferable.

And look at all the clovers as part of his wardrobe. It’s like the McDonald’s employee forgot to put a lid on the blender and the shamrock shake went everywhere.

No one takes more pride in their logo than Celtics fan. To find out more about how much pride they take, watch the movie Celtic Pride. It’s a preview of the 2020 NBA Finals and stars Donovan Mitchell.