Checking in on WWE’s ratings over the last month

Since the season premiere of Raw in October, the red brand has continued to show a steady pace in the cable ratings.

While there have been mixed reviews over the quality of WWE Monday Night Raw since the debut of Paul Heyman as executive director, Raw cable ratings have at least continued to stay steady since the season premiere for the red brand in October. WWE Raw for Nov. 4 averaged a .75 rating in the 18-49 age demographic, and ShowBuzz Daily reports that the first hour of Raw received a decent .83 rating. They also reported the number eventually went down to a .79 rating during its second hour and a .65 rating during the third hour.

With ratings staying steady, Raw has gotten somewhat of a polarizing reaction since Heyman’s arrival. Friday Night SmackDown has also somewhat disappointed in the ratings since its arrival on FOX. While the blue brand had .8 rating last Friday, the prior week it pulled in a horrible .27 rating when it was aired on FS1. However, with Bray Wyatt holding the Universal Championship and an ongoing NXT invasion storyline ahead of Survivor Series, SmackDown could potentially bounce back in the ratings as these two acts have been viewed favorably by fans.

On a whole, Raw and SmackDown have decent ratings for the time being. However, since the beginning of the Wednesday Night Wars, ratings for NXT have not been very good in the 18-49 age demographic. While they pull in a decent viewership head-to-head with AEW Dynamite, NXT has been averaging a low .2 rating since October. It seems that NXT is lacking the younger audience that’s important to getting a good cable ratings, as AEW Dynamite seems to be doing much better in that category.