Michigan basketball: Isaiah Livers calls out NCAA with provocative t-shirt during March Madness (Photo)

Michigan basketball star Isaiah Livers wore a “#NotNCAAProperty” t-shirt during Saturday’s game against Texas Southern.

The first round of the NCAA Tournament has entered its second day of action. While college basketball fans are ecstatic to see March Madness return following a one-year hiatus, some remember that these student-athletes are not getting compensated by the NCAA for the use of their name and likeness.

During Saturday’s Round of 64 game against No. 16 Texas Southern, Michigan forward Isaiah Livers was spotted wearing a t-shirt that read “#NotNCAAProperty.”

Isaiah Livers raising awareness for college sports inequities

Livers, along with Rutgers guard Geo Baker and Iowa guard Jordan Bohannon, have been front and center of the “Not NCAA Property” movement to push for NCAA reform so that student athletes can earn money from things like endorsements and public appearances. The National College Players Association released the following statement with the goals they want to achieve, via Nicole Auerbach of The Athletic. Some of those goals include meetings with NCAA president Mark Emmert and lawmakers at the state and federal level.

NCAA president Mark Emmert told the media on Friday that players who don “#NotNCAAProperty” apparel will not be punished and that he is supportive of them.

“I’m really supportive of what they’re asking for and what makes sense. I get it,” Emmert told reporters on Friday, via the Detroit Free Press. “I’m certainly not unhappy students are using their voice to describe what they think are issues of importance to them. That’s a good thing. They’re students. They’re supposed to do that.”

While the NCAA Tournament is going to garner massive attention, players like Livers wanted to use this platform to raise awareness for the inequities in college sports.

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