Look: Saint Peter’s cult hero Doug Edert has a spicy new NIL deal

Saint Peter’s fan-favorite Doug Edert has parlayed his strong showing in the NCAA Tournament to a NIL deal with Buffalo Wild Wings. 

The life of Saint Peter’s Peacocks March Madness standout Doug Edert has changed forever. With the Jersey City school going on its unreal run in the NCAA Tournament, this Saint Peter’s team has stolen countless hearts across the world.

Edert is high on the list of players who have gained loads of fans. From the moment Saint Peter’s took down Kentucky, people have been applying to become president of the Edert fan club. Now, Edert is using his popularity to gain a sweet new NIL deal with Buffalo Wild Wings.

Doug Edert joining forces with Buffalo Wild Wings on NIL deal is great to see

This is a great union, as Edert’s bubbling personality is sure to steal the show for BWW. People on Twitter and Instagram are loving this move too, as it’s another great example of college athletes taking advantage of their opportunities with NILs.

Edert opened his tourney with a 20-point showing against Monmouth. Then he poured in 20 points against Kentucky in one of the biggest upsets in years. No one gave Saint Peter’s a shot against the No. 2 Wildcats, but Edert and his teammates got the job done.

Then in the second round, Saint Peter’s took care of business against Murray State, with Edert chipping in with his 13 points. Now, Edert and Saint Peter’s are hoping to record yet another upset in the Sweet 16.

Later this week, the team will take on No. 3 Purdue. The Boilermakers are the favorites to record a win, but hoops fans know by now that doubting Saint Peter’s would be a foolish mistake. Edert will be ready to put on another show.

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