Baked-potato-eating Chiefs fan wins sponsored tailgate for AFC Championship

The right Tweet at the right time can be life-changing. One Chiefs fan has leveraged a baked potato clap-back into a massive sponsored tailgate party.

Last weekend, you probably saw both ends of the most famous baked potato-related content in the history of social media. A Jacksonville Jaguars fan at Arrowhead Stadium thought he was sneaky, taking a candid photo of a Chiefs fan eating a baked potato she had pulled out of her pocket.

Turns out he wasn’t as sneaky as he thought — she caught him taking her picture and responded to his Tweet with some epic shade.

This kind of social media virality can bring 15 minutes of fame and so far it’s working out great for Nicki Conrad, the fan of both the Chiefs and warm potatoes.

Hy-Vee is hosting a baked potato bar tailgate for Conrad and the Chiefs at the AFC Championship Game

Midwestern supermarket chain Hy-Vee was so inspired by Conrad’s passion for football and potatoes that they will be sponsoring a potato bar tailgate for her before this weekend’s AFC Championship game. Conrad was nice enough to open the invitation up and so far 72 people have confirmed they’ll be dropping by Lot D at 12:30 p.m. on Sunday to join in the fun.

The game starts at 5:30 p.m. so there will be plenty of time to load up on taters before kick-off. With the Chiefs making their fifth straight AFC Championship Game appearance and Patrick Mahomes locked in for the next decade, this baked-potato pregame could become an annual tradition.

Meanwhile, JKill from Jacksonville, will probably be at home, perusing NFL Mock Drafts and lists of possible free-agent targets for the Jags, avoiding any news of the game and any dish that includes potatoes. Be careful who you try to shade, folks.