Fansided

What is the TWIX Doughboard? Welcome to your new favorite thing

By Josh Hill

BEIJING, CHINA - February 07: Maddie Mastro of the United States in action during the Snowboard Halfpipe practice at Genting Snow Park during the Winter Olympic Games on February 7th, 2022 in Zhangjiakou, China. (Photo by Tim Clayton/Corbis via Getty Images)
BEIJING, CHINA - February 07: Maddie Mastro of the United States in action during the Snowboard Halfpipe practice at Genting Snow Park during the Winter Olympic Games on February 7th, 2022 in Zhangjiakou, China. (Photo by Tim Clayton/Corbis via Getty Images) /
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Olympic snowboarder Maddie Mastro and Twix have partnered to offer fans a unique and creative opportunity — plus, cookie dough. 

Life is all about pairings.

Batman had Robin; MJ had Scottie; cheese has wine. Having a partner is what takes something that’s already good on its own and makes it even better and more enjoyable.

Snowboarding and cookie dough? Welcome to your new favorite pairing.

The Doughboard? Strap in and welcome to your new favorite thing.

Something else that pairs well is Twix and X Games medalist Maddie Mastro. The two have partnered to offer fans a unique chance to leave their creative mark on the world and spend some time with an Olympic star.

Mastro burst onto the snowboarding scene back in 2018 when she won a bronze medal in the superpipe competition that year at the X Games in Aspen. Four years later she was in Beijing competing at the Olympics, and she’s gearing up for another run at a gold medal when the Winter Olympics take place in Italy.

To celebrate the arrival of TWIX Cookie Dough, which tastes good just reading it, Mastro and TWIX are blending the culinary world with the sports world with the creation of the Doughboard.

Fans can help Mastro design a snowboard that has been dubbed The Doughboard, with a ton of cool prizes attached for the top design chosen.

“We have made the Twix Doughboard which is a split board where I have designed the right side but the left side is open for anyone to submit a design,” Mastro explained. “Once we pick [the winner], whoever designed it will meet me and we’ll test the Doughboard.

I’m super excited.”

As she should be. Look at this beauty:

Plus let’s be real, who doesn’t like cookie dough? It’s GOAT-level snacking. For some reason, though, it’s often slept on for other more traditional snacks when we’re in our time of need. TWIX just fixed that problem for the world, normalizing our love of cookie dough in ways we didn’t know we needed but now luckily have.

TWIX will also be giving away some of the Doughboards as well. The deadline for submissions is February 8th, and the winning designer will be notified shortly after.

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