Derek Jeter has the best-selling MLB jersey of all-time
By Sam Richmond
Derek Jeter is a baseball icon; he’s one of the greatest New York Yankees ever and is the most respected player of his era.
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So it shouldn’t surprise anybody that ESPN’s Darren Rovell is reporting that Jeter’s No. 2 Yankees jersey is the greatest selling MLB jersey of all-time.
Rovell spoke with Majestic Athletic presidents Jim Pisani:
"“Derek just resonates with all demographics, all across the country,” said Majestic president Jim Pisani. “He’s really the only jersey that you consistently see at opposing ballparks, which is why he has been at the top for the last decade.”Pisani said Jeter’s sales record is not only due to him playing 20 seasons with the Yankees and winning, but also due to the way commerce changed during his tenure. After Jeter came into the league, sporting goods stores expanded, as did the quality of the offerings, and perhaps the biggest factor: the rise and growth of the internet, just as the Yankees won three out of four World Series titles from 1996-2000."
Jeter’s sales have only increased this year with it being the final season of his storied career. Rovell writes that “23 percent of New Era’s MLB business has been Yankees-related this season.”
With the Yankees having only six games remaining this season, Jeter’s career is coming to a close quickly. But with the amount of his gear that’s been sold and the mark he’s left on the game, his excellence won’t ever be forgotten.
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