It was no secret back in 2010 that TNA Wrestling was close to landing themselves a game changer, as they almost were able to lock up the services of one of the greatest minds in the business, Paul Heyman. However, things fell apart in the end, and now we may finally know why.
In a recent interview with Ring Rust Radio, Heyman, for the first time publicly, shed some light on what exactly happened between he, the Carter family and Spike TV.
"o. No. No. In 2010, after Brock Lesnar choked out Shane Carwin, there was a discussion that I had with TNA that involved Spike TV. Ultimately, because TNA had been trying to get me on the phone from the day I left WWE in 2006 and I never took the phone call. We finally got into a conversation because Spike TV had reached out to make that happen. Ultimately, the story of this is, if I was going to do it, I wanted the Dana White deal. I wanted complete control, I wanted a piece of the company and I wanted the ability to, when the time was right, to take it public.I wanted to do the programming completely different than the way they had been doing it and Spike TV signed off on it. The concept was a very youth-oriented, youth-based, youth-marketed promotion. A complete contrast to the way WWE does things. A complete and utter alternative to WWE at the time. While the ruling family in TNA had no problem with my salary request, my ownership demands, my concepts, etc. etc., they didn’t want to implement as much of a youth-oriented product as I was looking for and I balked at it. I have no regrets about that. At the end of the day, they were happier being a WWE-lite promotion than they were branding themselves something different as TNA.So that was the last flirtation I had with doing my own thing. I do my own thing with my marketing brand and talent agency in New York City called Looking 4 Larry Agency. I’m very proud of the body of work. We have a long list of clients including 2KSports and in the past THQ and EA Sports and a number of different clients. And I get to do my own thing in the mainstream world with a marketing firm right in the heart of New York City. In regard to doing my own thing in sports entertainment, I kinda do my own thing now with Brock Lesnar and I’m very happy doing it. Running a whole show is a 24/7 and 365 commitment, and you would need an enormous amount of financing and very strong distribution set up front to get me to the table to even consider such a task. Otherwise, it’s doomed to fail."
That was a bit of a lengthy response, however this is an answer that people have been looking for for a long time. With the constant downfall of TNA, especially recently, people often wonder where the place would be right now had they given Heyman the control that he wanted.
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